African Export-Import Bank (Afreximbank), has launched the Afreximbank TRADAR Club, a prestigious member-driven network, aimed at empowering international businesses and executives to transform trade and investments in Africa through trusted trade intelligence and advisory services.
Afreximbank said TRADAR Club, had a n operational launch on December 15, in Cairo, Egypt, and will deliver innovative digital tools and networking opportunities, according to a statement posted on its website yesterday.
The Club will also help members to discover new markets; grow their business; save time; access dedicated expert support; post and respond to new business opportunities; network; meet business/trading partners; and more.
The statement reads further: TRADAR Club is anchored by Afreximbank’s Trade Intelligence Solutions Unit. The Unit was conceived to address one of the key barriers to intra-African trade – the lack of comprehensive African trade and investment information.
“Afreximbank’s Trade Intelligence Solutions is an end-to-end, integrated trade intelligence offering – supporting clients that are seeking to enter new markets in Africa or expanding into the continent.
“TRADAR Club and the Trade Intelligence Solutions it champions represent the single authoritative resource and forum for trade and investment related insight on the African continent.”
The Bank also described the Club as the primary gateway through which exporters, importers and investors will access curated trade intelligence and advisory services to support their market expansion decisions and network with other businesses.
It added that TRADAR Club membership is open to global industry leaders, African and foreign businesses, intergovernmental organisations, policy makers and other influential stakeholders committed to the shared objective of unlocking growth and development in the African continent.
It explained that the Club offers four membership packages, including a free Basic membership — the Standard, Gold and Platinum membership packages attract annual membership fees.
The operational launch event featured a high-level panel discussion on: “Why better African trade data is needed to deliver enhanced decision making and growth for businesses.”
A free six-month trial membership was extended to all participants who attended the operational launch.
